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Privacy Policy -New

PRIVACY POLICY

OVERVIEW

At DEX, we value transparency and are committed to protecting your personal information. This Privacy Policy explains how DEX (“we,” “us,” or “our”) collects, uses, discloses, and safeguards personal information when you interact with our website, services, and communications.

By accessing or using any DEX services, you acknowledge and agree to the practices described in this Privacy Policy. This Policy also explains your rights and choices regarding your personal information and how you may contact us with questions or concerns.

INFORMATION WE COLLECT

When you visit our website, use any mobile applications we may offer, engage with us on social media, or communicate with us directly (including by email, phone, mail, or chat), we may collect personal information from you automatically and/or directly.

Personal information may include, but is not limited to:

  • Account information such as name, mailing address, email address, phone number, age, or date of birth

  • Mailing list information, including email address, postal or zip code, and email engagement data

  • Demographic information such as location, occupation, education, estimated income, or household details

  • Transaction information, including products purchased, services provided, shipping and billing addresses, payment and order history

  • Website and login information, such as IP address, browsing behavior, visit duration, product interests, and referral sources

  • Promotions or sweepstakes information

  • Cookies and other tracking data

  • Any other information you voluntarily provide to us

We may also receive information about you from third parties, affiliates, business partners, service providers, or publicly available sources.

DEX does not knowingly collect personal information from children. Our services are not intended for individuals under the age of majority in their jurisdiction.

Information that has been aggregated or anonymized so that it cannot reasonably be linked to an identifiable individual is not considered personal information and may be used or shared for lawful business purposes.

HOW WE COLLECT INFORMATION

We collect personal information in a variety of ways, including:

  • When you voluntarily provide information, such as by creating an account, placing an order, subscribing to communications, or contacting us

  • Automatically through your interaction with our website, applications, or social media platforms, including through cookies and similar technologies

  • From third parties such as payment processors, analytics providers, marketing partners, fraud-prevention services, or public databases

  • Through analysis of information we already hold to improve our services

If you provide personal information about another individual, you confirm that you have the authority to do so and consent to our use of that information in accordance with this Policy.

COOKIES AND TRACKING TECHNOLOGIES

Cookies are small data files stored on your device that help enhance functionality and improve your experience. DEX uses various types of cookies, including:

  • Preference cookies to remember your settings

  • Strictly necessary cookies to enable essential website functionality

  • Social media cookies for engagement and analytics

  • Analytics cookies to understand how our website is used

  • Advertising cookies to support relevant marketing content

You may manage or disable cookies through your browser settings, though some features of the website may not function properly as a result.

HOW WE USE INFORMATION

We use personal information for purposes that include:

  • Personalizing and improving your shopping experience

  • Processing transactions and providing order-related communications

  • Responding to inquiries and providing customer support

  • Monitoring usage trends and improving our products, services, and website

  • Detecting, preventing, and addressing fraud or security issues

  • Sending marketing, promotional, and service-related communications where permitted by law

We may share information within our corporate group or affiliates where permitted by applicable law.

By using our services, you understand that your information may be processed and stored in jurisdictions outside of your place of residence, including the United States and other locations where we or our service providers operate, subject to applicable legal safeguards.

DISCLOSURE OF INFORMATION

We may disclose personal information to third parties for legitimate business purposes, including:

  • Vendors and service providers that perform services on our behalf

  • Payment processors and account servicing partners

  • Promotional or marketing partners in connection with joint campaigns or sweepstakes

  • Governmental, regulatory, or law enforcement authorities when required by law

  • Parties involved in protecting our rights, property, safety, or the rights of others

  • Other parties with your consent or as otherwise permitted by law

We do not sell personal information.

YOUR RIGHTS AND CHOICES

Your rights regarding personal information depend on your location and applicable laws, but may include the right to:

  • Request access to your personal information

  • Request correction of inaccurate or incomplete information

  • Request deletion of personal information, subject to legal limitations

  • Opt out of certain marketing communications

  • Request a copy of your personal information

Some requests may be limited where personal information is required to fulfill legal, regulatory, transactional, or contractual obligations.

DATA SECURITY

DEX uses reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, or disclosure.

While we take data security seriously, no system can be guaranteed to be completely secure. In the event of a data breach where notification is required by law, we may notify affected individuals electronically, in writing, or by other lawful means.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. Any changes will apply to personal information collected after the effective date of the revised Policy. We encourage you to review this Policy periodically.

CONTACT US

If you have questions, concerns, or requests regarding this Privacy Policy or our handling of personal information, please contact us through

 CHATBOT

 Subject line: Privacy Policy Inquiry

If you are located outside of Canada or the United States and are not satisfied with our response, you may have the right to contact your local data protection authority, where applicable.